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The 7 Day Authors Guide To Book Advertising

your actionable guide to building a one-page advertising strategy for your author career in just 7 days

In just 7 days from now, you could have your very own personalised book advertising strategy and roadmap to guide you from where you are today to where you want to take your author career. 


Simply enter your email address below for instant FREE access to the book and all the accompanying resources and take your author career to the next level.

I will never share your email address with third parties. By signing up for the free book and resources, you will also receive my book marketing newsletter. You can unsubscribe at any time.

Here's What You'll Learn Inside This Book...

Day 1: Developing Your Mindset of Steel

Mindset plays a vital role in advertising, so in this section, we’re going to explore why mindset is so critical when advertising your books and how you develop a mindset of steel that never falters.

Day 2: Building Your Foundation

You wouldn’t build a house without solid foundations; it’s the same with your author career! On Day 2 we’re going to be building your rock-solid foundation that's built to last, before you start running ads.

Day 3: Facebook Ads For Authors

A favourite of some authors, a pet-hate of others! Facebook Ads can be a tricky beast to tame, but once you have found what works, they can be running in the background, bringing new readers to your books day after day.

Day 4: Amazon Ads For Authors

A powerful advertising platforms for authors, on a book store where readers are looking to buy books. Amazon Ads definitely has its quirks, but once dialed in, they can be fantastic for selling full-price books.

Day 5: BookBub Ads For Authors

BookBub Ads are one of the best ways to advertise your books when you’re running a launch or a promotion as BookBub readers love deals! In this chapter, we’ll explore all the perks and quirks of BookBub Ads!

Day 6: Track, Optimise and Scale

Without tracking, you can’t confidently optimise and scale your ads, which is why in this chapter, we’re going to be diving deep into why you should be tracking, how to track, what to track, as well as how and when to scale.

Day 7: Building The Machine

On Day 7 it’s time to bring everything you’ve learnt over the past 6 days together as together, we build out your One-Page Advertising Strategy for your author career.

You Will Also Receive Access To...

Your One-Page Strategy Template

The entire concept of this book was born around the One-Page Advertising and Marketing Strategy I personally use. And now, it's all yours! 


This strategy template will provide you with the clarity and direction you need to take your career to the next level and achieve your goals and aspirations as an author. 


7 days from now, you could have your One-Page Strategy completed and you can hit the ground running as you shift things up a notch with your writing, marketing and advertising. 

Ads Tracking Spreadsheet

Whether your books are exclusive to Amazon or Wide (i.e. Amazon, Kobo, Google Play, etc.), I have an Ads Tracking Spreadsheet just for you. And depending on your schedule and time commitments, I have created options for you for daily or weekly tracking.


There is also a simplified version of the weekly and daily tracking spreadsheets, which requires less information to be entered, but still gives you the fundamental date you need to make confident marketing and advertising decisions

  • Amazon Exclusive and Wide (Weekly Tracking)
  • Amazon Exclusive and Wide (Daily Tracking)
  • Amazon Exclusive and Wide (Weekly Tracking - Simplified)
  • Amazon Exclusive and Wide (Daily Tracking - Simplified



Ads Audience Tracking and Targeting Spreadsheet

For each of the ad platforms we covered in the book, Facebook Ads, Amazon Ads and BookBub Ads, I have provided you with the exact tracking spreadsheets I use when running my own ads. 


As well as adding details about the audiences and targeting you're testing, these spreadsheets also allow you to track essential data such as CPC's, CTR's and sales. 



Ready To Get Started?

Enter your email address below to instantly access my FREE book The 7 Day Authors Guide To Book Advertising and all the accompanying resources

I will never share your email address with third parties. By signing up for the free book and resources, you will also receive my book marketing newsletter. You can unsubscribe at any time.