Author Ads Toolkit Awaits...

Access the exact tools I have built (and use every day) to plan, build, launch, optimize and scale your ads to help you reach more readers and consistently sell more books using the BIG 3 advertising platforms for authors: Facebook Ads, Amazon Ads and BookBub Ads

Your information is 100% secure and I will never share it. I promise. You can unsubscribe at any time. Privacy Policy

What's Included...

3x3 Facebook Ads Blueprint

Facebook Ads Planning Tool

Ads & Royalties Tracking Tool

Audience Targeting & Tracking Tool

One-Page Ads Strategy Template

What Happens Around Here?

Hi, I'm Matt! And I'm here to help you build a successful and thriving career as an author through the power of paid advertising on the BIG 3 advertising platforms for authors; Facebook Ads, Amazon Ads and BookBub Ads.

Tune into the Author Ads Academy Podcast each week and learn practical tactics, strategies and ah-ha moments to bring into your own advertising campaigns. 

And dive into comprehensive, step-by-step guides, case studies and more through my Book Marketing Guides that I publish around once per month.

If you want to work one-on-one with me, I offer Author Ads Consulting, if you'd like to run your own Ads, but just need some on-going support to make sure you're heading the right direction. We can also look into your Ads together and look at ways to optimize them and scale things up for a launch or a promo. 

If you're too busy to learn and manage your own Ads, and you want someone to run them for you, then my Author Ads Management could be for you.  

For both Author Ads Consulting and Author Ads Management, the first stage is to book your Free 30 Minute Discovery Call with me and we'll see if we're a good fit to work together. 


7 Day Facebook Ads Course...

Learn Step-By-Step How To Sell Books Consistently Through The Power Of Facebook Ads

Your information is 100% secure and I will never share it. I promise. You can unsubscribe at any time. Privacy Policy

How it Works...

One lesson delivered to your inbox each morning

One Action Step in each lesson to help you progress

Questions? Just hit reply on any of the email lessons!


Latest Episodes From

The Author Ads Academy Podcast

Each week on The Author Ads Academy Podcast we talk about all things advertising for self-published authors. Tune in for new episodes every single Wednesday...


21st JULY 2021

How Long Should You Run Facebook Ads For?


14TH JULY 2021

A $100 Book Launch Blueprint [Launch Your Book on a Budget]


7TH JULY 2021

Combining Ads With Promo Sites For A Book Launch [Case Study]


Latest Book Marketing Guides

Once per month I publish a Book Marketing Guide or Case Study about different aspects of Book Marketing and Book Advertising. These guides are pretty comprehensive, so sit back with a cup of your favorite beverage and enjoy...

A Book Launch Case Study
A $2900 Book Launch [CASE STUDY]

A step-by-step account of a recent book launch I did, detailing the ads, the numbers, how I optimized and scaled the ads and so much more...

Facebook Video Ads For Authors [CASE STUDY]

Video can be expensive and time-consuming. In this Case Study I walk you through what I did to determine whether videos ads are more effective than images...

How To Use Facebook Ads Dynamic Creative

Facebook Ads Dynamic Creative is an amazing way to test lots of different assets of an ad very quickly. In this guide I show you step-by-step how to set these up...

Book Advertising Newsletter

Your weekly dose of inspiration and proven strategies, tactics, tools and resources to help you profitably advertise your books and build your author career

Your information is 100% secure and I will never share it. I promise. You can unsubscribe at any time. Privacy Policy